“It was time for us to get back in the studio and create,” said Shay Haley, “We were all doing our homework before creating this album, just collecting dope records from the past, expanding and thinking up innovative, creative ideas to approach the industry.” The live translation of the new songs was a main consideration in making the record. “The actual inspiration for this album was what we wanted it to be like onstage,” said Pharrell Williams, the producer-turned-singer and group status symbol.
“We wanted there to be a lot of energy, because our following is pretty cool: It’s like this underground, niche, cult kind of … open-minded, super-intelligent, seeking-energy individuals that are happy to be who they are, don’t care about what the next person is doing – universalist type of people.”N¤E¤R¤D draws listeners from across the musical genre spectrum. “It’s people of all walks of life, and what they all share in common is that they want to jump around and they want to get lost for an hour,” Williams said.
“When they leave, it’s like the show was too short. It would feel too short because they’d had so much fun.” The group’s excitement toward the new album comes hot through the telephone. “I mean, come on,” Williams said. “If something as far-fetched as seeing the concept of synesthesia … getting to express that and be dead serious about it and have people listen to us. That’s such a gift in itself, you know? So, when you hear us sound the way we do, man, it’s because we love it, we love it.”
Williams described synesthesia as “an experience that almost everybody has when they’re in the shower, when the water blocks out everything and your mind is free to wander.” The feeling extended into an album concept that pairs live kinetics with vision-inducing effects. Tonight, thousands of students will see the results of this experiment as N¤E¤R¤D plays songs both new and old, back-to-back with performances by Rihanna, Lupe Fiasco and Kanye West at the Frank Erwin Center. The hugely popular “Glow In The Dark Tour” just rounded the two-week mark after many months of planning.
“Kanye and I talked about it like a year ago, about going on tour together,” Williams said. “We’re so excited just to perform for our fans and become re-acclimated with everybody. We even did a pre-promo tour before this one just so that we could be back with the people who made us.” Williams emphasized the importance of connecting with the fans in small cities usually neglected by big tours. “Those are the kids that really, really care, and those are the kids that really work hard for everything they have, and so they therefore appreciate everything that they have, including experiences,” he said. “For us, that is the very DNA of N¤E¤R¤D, so for us this is so important – to go there first,” The band will also spend quality time together on the road, a rarity in their typically hectic schedules.
“We are on this tour, traveling in one spaceship on eight wheels,” said Chad Hugo, the reserved man behind the keys and synth, turning mock-serious to playful. “It’s gonna be delightful!” Recent side projects of the producers Williams and Hugo include work with Common, Madonna, Solange and Busta Rhymes, to name a few. “Yeah, you know we get super crazy,” Williams said, laughing. “There’s a lot of nice things coming out, and they all sound very different.” Freshness is essential for innovators like N¤E¤R¤D “Musically, for sure, you never want to repeat yourself,” Williams said. “We wouldn’t be caught dead in the same place, no way.” And as for the next evolution, Williams declined to comment, saying “that remains to be seen – we can’t let it all out.”
Before parting, superstar Williams offered one last token of experience to college students everywhere. “I just hope and pray that you’ve signed up for something that you love to do versus something that’s going to make you rich, because you can have a billion dollars and die and have a miserable life,” he said. “And you can be a poor person and do what you love to do everyday and die, and you’ll be the happiest person in the world.” Williams stopped and sighed, momentarily overwhelmed by fame and fortune. “A good life is accounted for in a measure of happiness. It’s not how much money you have,” he said. “So when you’re fortunate to make good money by doing what it is that you love to do. That’s a great life.”
*dailytexanonline.com





Last comments
[the one million company] A great idea , all is paerfect.Bon couarge, i like this idea and things
[visit here] Thanks a lot for sharing this with all folks you actually realize what you're talking ...
[Mika] Amazing Interview Aaron, thanks so much for this, can't wait to hear the Chad Shit !!!!!!
[Laurine Bartie] Wow this makes your mind go wow
[kevin75] Mika, do u still have the snippet of eve's all night long by any chance? Cheers mate!
[arabienne.blogspot.com] Hey there, my name's Dorris and I sometimes blog about this subject too. I actually do have some ...
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[nicole] HI PHARRELL WHAT HAPPEN TO YOUR GIRL WAS SHE SOOOOOOOOO DRUNK . SHE LOOKS LIKE SHE WAS OUT OF IT ...
[tiff.carter.321] Eve is back. Really 11 years? Lip Lock sounds awesome and she looks better than ever. DId you see ...
[richy] i am a huge neptunes fan been following there stuff since 2001 im making my own beats soon check ...
[Evan] First of all I would like to say great blog! I had a quick question in which I'd like to ask if ...
[Bergmann] I'm a student studying at Kansas State University and genuinely appreciate what you have acquired ...
[Nerdofsouthfield] In great anticipation of her project. My favorite artist on I Am Other thus far. Great vibe.
[sl6] Like most tracks on the Willpower album, SKIP.
[Mandrakke] "Celui qui craint d'être conquis est voué a la défaite" French power lol "The one who's afraid ...
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[Chris] Thanks so much bro i really appreciate it
[Cora] Hey there, my name's Cora and I sometimes blog about this subject too. I actually do have some ...
[them] When Robin Thicke first came on the scene I actually thought it was a spoof or joke. I said boy ...
[Mika] there u go mate Fam-Lay - Skrunt Owt (Alternate Version) ...
[YOLO] that look is cool on the low tho. P was real open here great interviews
[KG Hunter] Man, get lucky is such an awesome track. I was jamming to it allll night. I'll have to check twerk ...
[Chris] Can you send me a link for this
[Amelia Hennessy] Hottest song this year. Keep them coming
[brittney] I love this song !!
[kevin75] it might not be the same song but it says on several websites that the beat has been cooked by the ...
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[Judith] I'm very happy for them....only they know what they need to keep the sparks flying...all I wish is ...
[YOLO] great song! so glad to see P finally is on the radio after 7 years of no hits
[kevin75] Alright then, do u think it was for the despicable 2 soundtrack or the new beyonce's LP coming up?
[alan smithee] I don't see what the big deal is...So what?..Some titties..But it does work,apparently. The only ...
[Mika] Snoop Dogg - Vato feat. Pharrell (Alternate Version) ...
[Mika] Because they have been only working for a different record
[kevin75] Mika, how do u know that pharell is not involved in the new JT album?
[Oz] could you upload this again please. the link is not availeble anymore. Thanks,
[Deango] I'm really surprised that three guys of this caliber would put out such a garbage video… ...
[Zay] Are we sure this will be the same song? I really hope so.
[Dave] Typical USA, some nudity and everybody is upset...G-ses grow up.. Im from holland and we dont even ...
[Marilyn Heath] Just thought I'd comment and also say nice theme, would you design it for yourself? Actually looks ...
[Mika] Nope, had no luck guys !
[robin] Hi, I've also got a remix ready for this and I'm in desperate need of a good acapella. Any chance ...
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[Gordon Rivé] Dre, I think this is just a Tyler production. But, obvious Neptune influences, like the rest of the ...
[cloudhopper] I spot a BBC leather wolfman jacket
[Autoankauf Essen] Awesome, thank you!
[Dre] Is this a Tyler/ Pharrell production or Tyler/ Neptunes production?
[Echelon] The best song on WOLF
[SineQuaNon305] Digging your vibe & excited to see what else is next. Keep em coming
[floridagator] smh