A new television commercial for the Soul features music performed by talented singer-songwriter Robin Thicke. His first single, ‘Magic,’ will debut when the campaign begins running at the end of April. The commercial, titled “Imagination,” was directed by Vincent Ward, award-winning producer, and focuses on the understated, elegant design of Soul and portrays its magical touch feature as hero.
Samsung Electronics Co. Ltd., a leading mobile phone and telecommunication equipment provider, today announced the launch of ‘Soul’, Samsung’s first half flagship product in 2008. Starting from France, UK, and Germany, Soul will be available through major European mobile operators and in most of GSM supporting open markets during April and May.