A fashion campaign filmed in London with ChianoSky, Pearl Thusi, Nandi Mngoma or Minnie Dlamini was bound to turn heads, and with Pharrell in the middle, you’ve got all of SA paying attention.

Earlier on this year, Woolworths announced that they would be collaborating with superstar Pharrell Williams on a rocking sustainability campaign, and this week Bonang heads off to London to meet the man himself, along with four of SA’s style influencers as they get to hang out with the King of Cool. Bonang sits down the the style icon himself to find out what he defines as “cool” and his views on the Woolworths collaboration, as we find out that he is the definition of humble.

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