Ron Perelman & Pharrell
Have you warmed up to Pharrell‘s honey blonde locks yet? Billionaire Revlon chairman Ron Perelman took a quick peek under the hit maker’s hat over the weekend at the uber-exclusive high priced fundraiser for the Apollo Theater In The Hamptons on Saturday night. All questions concerning if Pharrell’s drapes match his carpet should be forwarded along to rumored wife-to-be Helen Lasichanh.
Helen, Pharrell & Rico Love
Celebrities, moguls and socialites flocked to Perelman‘s sprawling 57-acre East Hamptons estate, “The Creeks,” for the third annual concert benefiting youth education and mentoring programs. Check out more flicks of Pharrell, who served as creative director for the event after the jump.
According to Rico Love, The Neptunes did a tune for T.I. that features Cee-Lo on it. Rico Love has been interviewed by Rap-Up where he was talking about T.I.‘s new single that he produced, and he revealed afterwards that there will be a collaboration between Tip and Cee Lo Green, produced by The Neptunes. “T.I.’s about to come with that one-two punch,” he said. Trouble Man is due September 4, thanks to BlueSky2308.
T.I. – Trouble Man (2012) (September 4th)
Diageo that has recently re-launched its luxurious Johnnie Walker Blue Label, announced on July 15 the start of the ‘Qream With A Q’ campaign. Qream is an ultra-premium cream liqueur was developed by the premium spirits and wine company in collaboration the Grammy Award-winning musician and producer Pharrell Williams. Williams helped to develop the taste and bottle design as well as the marketing and advertising campaign. The innovation focuses on women auditory encouraging them to ‘live deliciously,’ and inviting them to treat themselves royally. The liqueur comes in two varieties, Strawberry Creme and Peach Creme.
“Qream was created for contemporary women who work hard and want to relax with friends at the end of the day,” says Williams. “I want them to reward themselves ‘deliciously.’” Williams added, “Women make up half the population and Qream is about celebrating that power. To work with Diageo in bringing something original like Qream and the notion of delicious living to market has been a thrill.” The launch of Qream will include an integrated marketing campaign, that will use a wide range of media, such as advertising, PR, strategic alliances and nationwide events, including programs focused on personal responsibility and responsible decision making when it comes to drinking.
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